Selected work — 2026

LeonelLordeus

I draw the mark, build the site, and cut the video. One pair of hands from start to finish, which is why none of it drifts.

BRAND IDENTITY — WEB DESIGN & BUILD — EVENT PRINT — MOTION — ART DIRECTION — EN · FR · KREYÒLBRAND IDENTITY — WEB DESIGN & BUILD — EVENT PRINT — MOTION — ART DIRECTION — EN · FR · KREYÒL
01

Identity

Marks, systems, and the decisions behind them.

Lordeus Pro — identity system
Brand

Lordeus Pro — identity system

An L and a P sharing a stem, with a hairline gap between the stem and the bowl. Fused and both in gold they read as one letter. The gap is the whole thing.

Six directions
Exploration

Six directions

The rejected routes are the argument for the one that shipped.

Resolving scale
Decision

Resolving scale

A compact mark in a fixed-height slot lands near 24px and vanishes. Width has to come from the wordmark — 202×28 against 24×28.

DiPuma — 50th anniversary
Lockup

DiPuma — 50th anniversary

Houston printer, family-owned since 1974. Light and dark, press and screen.

DiPuma — logo cleanup
Production

DiPuma — logo cleanup

The mark lived inside a white box, so it could only sit on white. Cut out and delivered transparent.

02

Print & Motion

Event work for a Haitian music collective. Most pieces exist as a still and a motion cut.

Babay Sòmè
Flyer · Motion

Babay Sòmè

Cut-paper type set letter by letter on a kraft ground, halftone strip taped in, annotations drawn by hand. The title is Kreyòl. The street is named because that is how the audience navigates.

BANDA
Teaser

BANDA

Same collective, different register. Type carries it.

RFive
Artist card

RFive

Produced as a still and cut to a vertical edit.

03

Redesign, argued

How a change gets proposed rather than just made.

DiPuma — About page, two versions
Case

DiPuma — About page, two versions

A is what was live. B is the proposal, with the reasoning written underneath: the blue headline came with the template and was never changed to the company’s green, there was dead space beneath it, and the photo ran full size with a clothing rack in front of the two owners. B closes the gap, recolors, crops so the people sit higher, and adds three facts because the page was one paragraph. The note at the bottom asks them to check the awards figure before it goes live.

04

Web

Four sites, designed and built.

Vybz Dealerz
Music & events

Vybz Dealerz

Static build, deployed continuously.

Lordeus Pro
Consulting

Lordeus Pro

Trilingual — English, French, Kreyòl.

Peyko
Hospitality

Peyko

Nestly
Product

Nestly

05

Editorial

A weekly card system. One idea per card, same grid every time.

The math problem
Card

The math problem

Reputation
Card

Reputation

Out the door
Card

Out the door